Decision-Maker NPS 58: Continued Client Confidence

Ropo’s latest key account decision-maker survey points to continued strong client trust across the Nordic region. The H1 2026 result – a group-wide Net Promoter Score (NPS) of 58 – marks an excellent level in B2B services.

The result reflects the consistent value our one-platform approach delivers in transforming the invoicing flow end-to-end. Client satisfaction is one of our most important KPIs at Ropo, and it is at the heart of how we develop our services across the Nordics.

Built on partnership, expertise, and effective service

The survey points to three themes as the strongest drivers of satisfaction: the day-to-day cooperation and quality of service, our teams’ active listening and responsiveness, and the close partnership our clients build with their account teams.

Across the Nordic region, decision-makers describe Ropo’s teams as helpful, knowledgeable, and reliable – qualities that anchor long-lasting client relationships.

When asked about the most impactful improvements gained through working with Ropo, decision-makers’ top five highlights were increased automation and scalability, higher service quality, faster cash turnover, cost savings, and faster processing times. These outcomes align closely with what our Ropo One® platform is designed to deliver – a single, seamless flow that brings together multichannel invoice delivery, sales ledger management, and reminder and collection processes into one connected experience.

Continuous listening, continuous improvement

Measuring client satisfaction is not a once-a-year exercise at Ropo – it is an ongoing commitment. We run regular surveys throughout the year to stay closely connected to client needs and to track how our work continues to deliver value.

The H1 2026 result reflects a consistent pattern of strong performance. Our group-level decision-maker NPS, currently at 58, has remained between 55 and 60 across every measurement period over the past three years, and positive sentiment extends across client segments.

Satisfaction is particularly strong in our most comprehensive Ropo One® service modules, covering invoice-to-cash operations end-to-end from multichannel delivery, sales ledger, and payment operations to late payment management. Clients using Ropo One® Unify reported the highest NPS at 74, followed by Ropo One® Embed clients at 68 and Ropo One® Connect clients at 63. This consistency reflects the steady value our one-platform approach is built to deliver – across markets, across services, and over time.

While the majority of clients report high satisfaction, the survey also highlights areas for improvement. Development opportunities were identified in daily operations and user interface, self-service capabilities in Ropo One®, ensuring quality in incident communications, and managing changes in contact personnel. These insights are already shaping our development priorities and the work our local account teams do with clients every day.

“Listening to our clients is at the core of everything we do,” says Ropo CEO Ilkka Sammelvuo.

“These results show that our direction is the right one – clients value the partnership, expertise, and unified invoice workflow we provide. Client surveys are also a valuable source of input for our product development and user experience teams. A continuous improvement mindset keeps us moving forward.”

About the survey

Ropo conducts decision-maker NPS surveys twice a year to closely monitor client experience and systematically collect feedback, development insights, and ideas. The decision-maker survey is complemented by an annual client satisfaction survey delivered to all service users, as well as post-contact surveys and other relevant feedback channels.

The Net Promoter Score ranges from -100 to +100, with scores above 50 considered excellent in B2B services. Client satisfaction is one of our core KPIs and our goal is to deliver an excellent NPS level across all markets, demonstrating the value and trust our clients place in our services.

These strong results reinforce why over 10,000 companies across the Nordic region trust Ropo to make their business flow. Our commitment to excellence, combined with our deep understanding of Nordic business needs, positions us to continue delivering outstanding value to our clients.

Ropo is the Nordic market leader and pioneer in invoicing technology, transforming the invoicing flow end-to-end. We help companies unify and streamline all invoicing processes to create a seamless workflow, providing full visibility, elevated customer experience, and improved control with a single overview. Committed to exceptional service and our one-platform strategy, we proudly support over 10,000 clients across Finland, Sweden, Norway, and Denmark. Learn more about Ropo at ropo.com.

Our vision? A better-flowing economy.

Ready to streamline your invoicing flow and enhance financial oversight?

Ropo’s experts are here to support you whenever you need assistance optimizing your invoicing processes and cash flow management for improved control, efficiency, and transparency.

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